How we rebranded MacIntosh's Ciderhouse into a dog friendly patio destination packed with character.
MacIntosh's Ciderhouse is a great location at Saunders Farm, but their branding felt like it lacked real personality. As they grew, they wanted to pivot this sitdown location into a warm, family focused patio spot inspired by their actual family dog, MacIntosh. The big hurdle was creating a fun hospitality vibe that tied back to the main farm brand while giving people a reason to hang out longer and keep coming back.
We built a hand drawn brand identity centred around MacIntosh the dog, perfectly blending rustic farm charm with a cool, elevated pizza and cider joint feel. We splashed this new look across everything from the outdoor signage to the actual dining tables. To keep the patio packed, we also created sub brands for fun weekly events like Patio Pup Party and Trivia Night to turn the cidery into a go-to spot multiple times a week.