You've done theheavy lifting. now lets Make youLook the part.
From a tiny mining town to building powerhouse brands, we create honest, commanding identities that respect your hard work.
We believe all independent brands deserve a design foundation strong enough to go toe to toe with the brand giants. That’s why we build design systems that clear the day to day chaos, command respect, and solve your brands real world problems. No design bandaids, no temporary quick fixes, and absolutely nothing you’ll outgrow in a year.
At our studio, collaboration isn’t a buzzword—it’s how we actually work. We keep things direct, open, and completely stress free. We take the overthinking out of the creative process, clear a path for your team to make easy decisions, and only recommend what genuinely makes sense for your business. No smoke and mirrors. Just solid brand design that grows with you.
Strong brands aren’t built from logos alone.
A pretty logomark won’t fix a scalability headache, solve shelf friction, or align a divided room. We partner directly with founders and agile teams to build complete design systems—giving your brand clear market authority and a single direction to rally around. 🏄
Brand Audit
We look under the hood of your business to see what’s holding you back.
Positioning
We find your competitive edge so you can start standing out.
Visions & Values
We translate your brand’s why so you can build real loyalty from your community and team.
Brand Architecture
We remove brand friction with design systems that make your product clear & trusted.
Logo Design
We design marks that stay sharp and recognizable at any size.
Typography & Colour
Custom colour palettes and type pairings that keep your brand consistent and easy to spot.
Graphics & Icons
We build a visual toolkit that adds personality & keeps your brand cohesive everywhere.
Photography
We get you clean shots that show your best side and tell your story without saying a word.
Brand Refresh
A strategic tune up to modernize your look without losing the brand equity you’ve worked to build.
Rebrands
A full transformation that aligns your visual identity with where your business is headed.
Brand Guidelines
We create a brand rulebook that keeps everything consistent and pretty profesh.
Creative
& Art Direction
We think through every detail to keep your brand story and vision cohesive and sharp.
Packaging Design
We create packaging that grabs attention on the shelf & wins the hearts of your customers.
Labels & Cans
Custom label designs that pop off the shelf & tell your brand’s story in the palm of a hand.
Subscription & Pouch
Slick designs that make unboxing a ritual your customers look forward to.
Multi SKU Design
Cohesive designs that allow every flavour, scent, or size feel like they’re part of the same family.
Merch & Apparel
Wearable brand extensions that turn your biggest fans into walking billboards.
Menus
We design menus that make ordering feel just as good as the meal.
Print Vendor Coordination
We handle printer coordination so you and your team don’t deal with headaches.
Compliance Coordination
We look under the hood of your business to see what’s holding you back.
Interior & Exterior Signage
We look under the hood of your business to see what’s holding you back.
Wayfinding
Clear signage systems that guide guests effortlessly through every part of your space.
In Store Displays
We build eye catching displays that stop shoppers and turn browsers into buyers.
Vehicle Wraps
We design custom vinyls that turn any vehicle into a moving brand experience.
Banners & Flags
Branded displays that grab attention at any event or storefront.
Murals
Large scale custom art that transforms your walls into a shareable brand statement.
Merch & Apparel
Wearable brand extensions that turn your biggest fans into walking billboards.
Print Vendor Coordination
We handle printer coordination so you and your team don’t deal with headaches.
Web Design
Fun digital storefronts built on Shopify or Webflow to turn your site into a sales engine.
Web Development
Strategic development with expert partners to build a fast, secure, custom online home.
E-Commerce
High performing Shopify or Webflow stores built to scale & drive conversions.
SEO & Accessibility
Foundational SEO and accessibility for all sites we make so your seen by everyone.
Photography
We get you clean shots that show your best side and tell your story without saying a word.
Photography Direction
Expert visual guidance to ensure every shot aligns with your brand's unique look & feel.
Social Templates
Figma templates that help your team create bang on branded social content.
Voice
& Copywriting
We partner with experts to craft strategic messaging that tells your story.
Our Goal: To build fun visual identities that earn loyalty and grow with you.
One point of contact,
every step of the way.
Annie cut her teeth in the mining town of Timmins, Ontario, where she learned the true value of a solid handshake, what community really is, and how to have a resourceful spirit. Today, she specializes in helping independent CPG, lifestyle, and hospitality brands punch way above their weight with visual branding that cuts through today’s chaotic noise.
Don’t let her ultra chill, neighbourly vibe fool you; she brings a hyper focused intensity to everything she does. It’s the same strategic mindset that made her a 3400 IO Mythic+ World of Warcraft player and a Platinum-rank League of Legends ADC/Support main—and it's backed by a dual degree in design and photography.
When she isn't building standout visual identities, Annie is dreaming of an off grid A-frame life with her two bi-blue Shelties. Her creative process is fueled by iced coffee, Lao Gan Ma chili oil, Claire Saffitz and Matty Matheson videos, and Monday mornings spent cruising through Spotify Discover Weekly. Talk to her about your community or ask how to keep your brand from falling flat in a crowd, and you’ll become best buds in no time. ✌️
Brands We've Had Our Hands On
From startups finding their footing to established names evolving their story. ⚡️
Recognized for the Work and their Results
We’re not in this for awards—we’re in it for the work. These highlights come from a decade of building and refining work that’s been recognized along the way. If awards happen, great. But what matters most is whether it actually connects with people.
Industry Features & Awards
Guest Speaking & Industry Strategy
Packaging of the World
(2024)
Featured Article: Artizen Kombucha
Packaging of the World
(2024)
Featured Article: Artizen Iced Tea
Ottawa Citizen
(2022)
Saunders Cider Anniversary Launch
Ottawa Citizen
(2021)
Saunders Farm's New Cider & Ciderhouse
Adobe: Imaging Award
(2011)
Outstanding Website Design
(2x) Portfolio Review
(2025)
Algonquin College: Photography Program
Portfolio Review
(2024)
Algonquin College: Graphic Design
Understanding and Mastering Branding
(2024)
Presentation: Algonquin College Graphic Design
Understanding and Mastering Branding
(2024)
Presentation: Niagra College Canada
(2x) Striking Out On Your Own
(2024)
Presentation: Algonquin College Graphic Design
(2x) Profitable Freelancing
(2022)
Presentation: Algonquin College Graphic Design
Frequently asked questions
Wondering what it's like to work with us?
We focus on the design so you can focus on maximum growth. Here’s what our kind clients have to say.🤘
Working with Annie was fun, easy & stress free. She did a great job of nailing down a fresh new logo + character mascot design for our annual event. It was a huge hit with our racers and all of our spectators.
It was a true joy working with Annie. She took our ideas and elevated them beyond our wildest expectations. Her ability to ask the right questions & help us dig deeper created a thoughtful vision that gave our brand clear direction.
Annie designed the brand identity for our new contracting business. She was engaged from the very beginning and laid everything out in a clear and accessible way. We really enjoyed working with her and would highly recommend her!
Annie is a brilliant designer whose work has elevated our brand and our products. The depth of her talent as an illustrator is mind boggling! The only difficulty we ever had was choosing which concept to go with because they were all stellar.
Annie only exceeds her talent with her impressive work ethic. But most importantly, she's really fun to work with.
Annie captures where we want to go, then lands us there in a single meeting. That is her gift.
Annie is awesome in all that she takes on. We've had a chance to work together at a couple places and each time she has had solid ideas and professional follow through. Her illustration skills along with her design treatments are top notch!\
Annie built an incredibly beautiful website for us and knew exactly what I was looking for after just a few questions. She’s easy to talk to, highly accessible, and has proven countless times that her work is 100% worth the investment.
We were looking for a rebrand. We wanted a fresh juicy look that spoke to a wider audience. We are very happy to have worked with Annie. She gave us many different avenues which we were able to work with and created with her a design that we are all very pleased with.
Working on a photo shoot with Annie was so much fun! Her organizational skills were perfect for preproduction. She is so detailed oriented that every aspect of the photoshoot was considered. She's hands-on, ensuring her clients staying throughout a shoot.
I've worked with a couple of designers & agencies with the previous iteration of our brand. Working with Annie was by far the most professional experience I have ever dealt with she was a pleasure to work with.
Annie built an incredibly beautiful website for us and knew exactly what I was looking for after just a few questions. She’s easy to talk to, highly accessible, and has proven countless times that her work is 100% worth the investment.
Working with Annie was fun, easy & stress free. She did a great job of nailing down a fresh new logo + character mascot design for our annual event. It was a huge hit with our racers and all of our spectators.
It was a true joy working with Annie. She took our ideas and elevated them beyond our wildest expectations. Her ability to ask the right questions & help us dig deeper created a thoughtful vision that gave our brand clear direction.
Working on a photo shoot with Annie was so much fun! Her organizational skills were perfect for preproduction. She is so detailed oriented that every aspect of the photoshoot was considered. She's hands-on, ensuring her clients staying throughout a shoot.
Annie was a down to earth and accessible with guiding through developing a brand identity that helped us grow while staying true to our core values. The assets she crafted truly reflect who we are, and we especially appreciated her dedication to selecting a colour palette with accessibility in mind!
Annie is absolutely amazing! Her professionalism, kindness, positive energy and talent make her an absolute pleasure to work with and is why I will continue to work with her and her studio in the future.
We were looking for a rebrand. We wanted a fresh juicy look that spoke to a wider audience. We are very happy to have worked with Annie. She gave us many different avenues which we were able to work with and created with her a design that we are all very pleased with.
I've worked with a couple of designers & agencies with the previous iteration of our brand. Working with Annie was by far the most professional experience I have ever dealt with she was a pleasure to work with.
Annie has proven to be not only a solid designer but also an excellent collaborator. The work is just simply better when we collaborate. You will easily find someone who can execute, but it is rare to find someone as well rounded as Annie.
Annie did a full rebrand + website for my company. My sales have gone up insanely since and I'm constantly recieving compliments on her work. She captured my brand to a T - and she barely knew me. She knows exactly what she is doing & her work is of such good quality. It is an absolute joy to work with her!
It was a true joy working with Annie. She took our ideas and elevated them beyond our wildest expectations. Her ability to ask the right questions & help us dig deeper created a thoughtful vision that gave our brand clear direction.
Working on a photo shoot with Annie was so much fun! Her organizational skills were perfect for preproduction. She is so detailed oriented that every aspect of the photoshoot was considered. She's hands-on, ensuring her clients staying throughout a shoot.
Annie is a brilliant designer whose work has elevated our brand and our products. The depth of her talent as an illustrator is mind boggling! The only difficulty we ever had was choosing which concept to go with because they were all stellar.
Annie only exceeds her talent with her impressive work ethic. But most importantly, she's really fun to work with.
Annie was a down to earth and accessible with guiding through developing a brand identity that helped us grow while staying true to our core values. The assets she crafted truly reflect who we are, and we especially appreciated her dedication to selecting a colour palette with accessibility in mind!
Annie is absolutely amazing! Her professionalism, kindness, positive energy and talent make her an absolute pleasure to work with and is why I will continue to work with her and her studio in the future.
We were looking for a rebrand. We wanted a fresh juicy look that spoke to a wider audience. We are very happy to have worked with Annie. She gave us many different avenues which we were able to work with and created with her a design that we are all very pleased with.
I've worked with a couple of designers & agencies with the previous iteration of our brand. Working with Annie was by far the most professional experience I have ever dealt with she was a pleasure to work with.
Annie did a full rebrand + website for my company. My sales have gone up insanely since and I'm constantly recieving compliments on her work. She captured my brand to a T - and she barely knew me. She knows exactly what she is doing & her work is of such good quality. It is an absolute joy to work with her!